We provide fractional C-suite services with full-stack execution through our deployment firms. Our services are modular, customizable, and scalable to your growth stage.
We provide fractional C-suite services with full-stack execution through our deployment firms. Our services are modular, customizable, and scalable to your growth stage.
Revenue
Daniel Johnson, CRO
Chief Revenue Officer services through Sovereign Sales Agency focus on sales strategy and lead generation.
Marketing
Aaron Webb, CMO
Chief Marketing Officer services through Webb's Enterprises deliver comprehensive digital marketing solutions.
Operations
Travis Block, COO
Chief Operating Officer services through Avail Unlimited optimize your operational efficiency and processes.
Finance
Martha Gordash, CFO
Chief Financial Officer services through Success Profit Planning provide financial strategy and management.
Chief Revenue Officer (CRO)
Daniel Johnson
Founder, Sovereign Sales Agency
With over a decade of experience leading high-performance sales teams and closing multi-million dollar deals, Daniel has helped businesses across diverse industries scale revenue through strategic frameworks, outbound campaigns, and full-cycle sales execution.
His teams have generated over $2.5 million annually, combining proven sales psychology, pipeline optimization, and advanced AI-integrated systems to drive predictable growth.
CRO Services
Strategic Revenue Leadership
Revenue Audit & Growth Strategy
Comprehensive assessment of your current sales process, identifying growth opportunities and developing a scalable go-to-market strategy aligned with your business objectives
Sales Architecture & Enablement
Design optimal sales team structure, develop objection handling frameworks, create sales playbooks, and implement effective CRM systems for pipeline visibility
Leadership & Performance Optimization
Weekly leadership syncs, performance analysis, forecasting, and mentorship for founders or internal sales leaders to drive accountability and results
Sovereign Sales Agency
Revenue Execution Add-On
Full-Cycle Sales Team Deployment
AE sourcing, recruiting, onboarding, and management for immediate revenue generation
Multi-Channel Outbound Campaigns
Strategically designed email, phone, and LinkedIn outreach with conversational AI for appointment setting
Aaron is a brand architect and performance marketer with 10+ years of experience scaling companies across DTC, B2B, and service sectors. As the founder of Webb's Enterprises, he has built a powerhouse marketing agency that blends data-driven tactics with creative excellence.
His work has helped clients generate tens of millions in trackable revenue across hundreds of campaigns, making him a trusted authority in modern digital marketing.
CMO Services
Strategic Marketing Leadership
Marketing Audit & Roadmap
Comprehensive analysis of current marketing efforts and development of strategic growth plan
Brand & Messaging
Brand positioning, narrative development, and persona-based messaging strategy
Multi-Channel Planning
Integrated growth strategy across organic, paid, and referral channels
Funnel Optimization
Alignment of marketing activities from awareness to conversion with performance tracking
Team Structure & Metrics
Marketing team architecture, performance metrics, and operational frameworks
Chief Operating Officer (COO)
Travis Block
Founder, Avail Unlimited
Travis is an operations specialist and systems architect who turns chaos into clarity. As founder of Avail Unlimited, he helps businesses scale by eliminating inefficiencies, automating core workflows, and empowering teams to perform.
His no-fluff, all-function approach has made him a trusted partner for companies needing true operational visibility and control, with a focus on creating systems that scale without breaking.
COO Services
Strategic Operations Leadership
1
Operational Audit
Comprehensive assessment of current operations, identifying bottlenecks, inefficiencies, and growth opportunities
2
Systems Architecture
SOP development, tech stack evaluation, and implementation of scalable operational infrastructure
3
Team Alignment
Role clarity, workforce planning, productivity optimization, and cross-departmental workflow mapping
4
Performance Framework
KPI design, reporting structures, leadership cadence, and accountability systems for operational excellence
Avail Unlimited
Operations Execution Add-On
Documentation & Training
Full SOP buildout with comprehensive team training to ensure consistent execution
Tech Implementation
CRM and automation setup (HubSpot, ClickUp, Notion, etc.) with AI-powered process automation
Workflow Management
Onboarding workflows, task management rollouts, PM services, and operational dashboards
Chief Financial Officer (CFO)
Martha Gordash
Founder, Success Profit Planning
Martha is a seasoned fractional CFO and the founder of Success Profit Planning, a financial strategy firm that helps founders go from cash-strapped to cash-smart.
With two decades of experience in finance and growth consulting, Martha empowers founders with clarity, confidence, and investor-grade decision-making. She's led multiple 8-figure transformations by anchoring strategy in numbers that work.
Includes strategy, cash flow, forecasting, and reporting
Ready to Elevate Your Executive Team?
Why choose fractional executives?
Fractional executives provide C-suite expertise without the full-time cost, allowing growing companies to access strategic leadership exactly when needed.
How do we customize services?
We assess your specific business needs and growth stage to create a tailored package that combines the right executive roles and execution support.
What is the onboarding process?
We begin with a comprehensive business assessment, followed by strategic planning and implementation of the selected services with regular review points.
Not sure where to start? Book a 30-minute consultation to create your custom engagement plan.